There’s been so much attention on J.K. Rowling’s Pottermore web site that we’ve almost forgotten what its true purpose is: selling e-book versions of the Harry Potter series. That’s because the books still aren’t available yet.
And now the Associated Press is reporting they won’t be until 2012. The e-books have been delayed.
The AP says the e-books were supposed to be available come October, but it’s taking management longer than they had anticipated to perfect it.
In a blog posting on the site, “Pottermore” management said registration would be open to everyone from the end of October, and the online store would open in “the first half of 2012.”
The posting said use of the site so far had been “phenomenal,” and the delay would “allow us to focus on our first priority: opening ‘Pottermore’ to as many people as possible and making the experience as good as it can be.”
I’m sure with the issues they’ve had so far on the site, they thought it was simply in their best interest to take their time with the new addition. What do you guys think?